Conversational Commerce: Shaping the future of eCommerce

Exclusive C-Suite Boardroom

8th March 2023 ( 5:30 to 8:30 pm )

Hilton Sandton,  Johannesburg, South Africa

What is a C-Suite Boardroom?

It is an initiative by Martechvibe in association with Vonage and Meta. An in-person boardroom edition specially designed to engage selected marketing, eCommerce and technology leaders who have transformed businesses and especially Customer Experience using technology as a catalyst. The event focuses on a group of carefully selected leaders, bringing them together to participate in an exclusive and closed-door session.

The selected professionals bring varied perspectives, experience and domain knowledge. There is one thing they all have in common – a shared vision of leveraging technology to transform businesses.

The boardroom encourages open discussions between peers resulting in a better strategy roadmap for organisations. These boardrooms form a community of like-minded business leaders in the age of building community-based resources.

About this Edition

Around 48% of shoppers online are most likely to buy from businesses with which they can have real-life conversation through instant messaging. This is testimony to the rise of conversational commerce as a new way of doing business.

With brands under increasing pressure to deliver personalised experiences to drive retention and loyalty, the power of instant messaging is something that can’t be ignored.

Companies are competing on customer experience, and brands need to go where customers are, and interact on customers’ platform of choice.

Agenda

05:30 PM  Coffee & Networking

06:30 PM Welcome Remarks by Martechvibe

06:35 PM Opening Remarks by Vonage & Meta

06:45 PM Open the Discussion The C-suite leaders will be introduced by the moderator setting the tone for the boardroom

07:15 PM Outlook of the Leaders

07:20 PM Session Highlights

07:30 PM Dinner and Drinks

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